While the ban on sale of crackers may have disappointed many, the corporate sector has wholeheartedly welcomed the move.
Ola Cabs with its ‘#BigFestivalSmallStep’ pledged to help in bringing down the pollution levels in the city. They also launched the third film in the series #FarakPadtaHai, based on pollution and traffic congestion.
ShepHertz Technologies, a Gurgaon-based start-up, initiated a social media campaign called “My Eco-Friendly Diwali”, advising people not to buy crackers.
“We aim to bring down pollution levels, and hence, our celebrations were limited to sumptuous food, rangolis, and a sound-and-light show,” said Brig. Manoranjan Singh, head of functional operations, ShepHertz
Most companies distributed sweets, organised rangoli competitions and gave away best-dressed titles.
